ALTAMEDIA
Athlete & creator partnerships
Josh Rundle outdoors carrying a bouldering crash pad

JOSH
RUNDLE

Climber. Creator. Stories that move you.

Photo via Rúngne · Used with permission confirmed by Alta Media.

British climber and creator Josh Rundle brings the people and ideas behind climbing to life. His videos combine sessions with leading athletes, practical technique and ambitious challenges, taking viewers from indoor walls to outdoor projects. With a background in filming and editing, he turns a climbing session into an approachable story with something to learn along the way.

For brand partners, Josh offers a natural connection to an audience interested in progression, adventure and the everyday tools that support an active life.

Instagram ↗YouTube ↗
13K
Instagram followers / approx.
88.9K
YouTube subscribers
214K
Approx. average YouTube views / last 10 videos

Public profile counts checked 25 October 2026. YouTube average calculated from rounded public view counts for the 10 latest videos on the Videos tab; excludes Shorts. Lifetime views per video, not views in a fixed reporting window. Instagram 90-day views are not publicly available.

Instagram audience

Gender
Men 78.7% · Women 21.3%

Age
18–24: 17.7%
25–34: 44.7%
35–44: 23.6%

Top countries
United Kingdom 34.4% · United States 14.6%
Germany 5.4% · Canada 3.8% · France 3.5%

Top language
English 68.5%

YouTube audience

Gender
Male 91.0% · Female 8.8%
User-specified 0.2%

Age
18–24: 18.5%
25–34: 41.2%
35–44: 18.2%

Top countries
United States 22.9% · United Kingdom 12.1%
Germany 6.5%

Creator-supplied audience screenshots, supplied October 2026. YouTube figures cover views over the last 28 days. Instagram reporting period was not shown. Selected age groups and countries shown.

Ways to work together

YouTube integrations & dedicated videos

Brand stories woven into climbing videos, or dedicated concepts developed around your campaign.

Instagram Reels & Stories

Short-form storytelling that brings products into training, travel and everyday climbing.

Cross-platform campaigns

Connected YouTube and Instagram content, shaped around a shared creative idea.

Long-term brand partnerships

An ongoing presence across Josh’s climbing journey, with room for the partnership to grow.

Let’s collaborate

Alta Media connects climbing athletes and creators with brands, including partners from beyond the climbing industry.

Share your campaign brief and proposed budget. We’ll build a tailored proposal around your goals, audience and deliverables.

Request a proposal ↗

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